Every engagement begins with a no-pressure, no-commitment Discovery Call to discuss your impact goals. Once initiated, Step 1 is to develop your Research Impact & Visibility Pathway: a strategic starting point to clarify your goals and map out a strategic plan that fits your research and your values.
From there, you decide what comes next and whether you want to continue to Step 2 (Activation) and Step 3 (Ongoing Support). For teams or funded projects, see Project-Based Impact Strategy Development. View Pricing.
1. Research Impact & Visibility Pathway
A low-pressure starting point to clarify your goals and map out an impact and visibility plan that fits your research and your values. This service includes a review of your current visibility, a tailored strategy to connect with specific audiences, and clear recommendations for next steps. Designed to be actionable and sustainable, based on the systems and processes the researcher already uses—or is ready to adopt. Learn more in Impact Notes.
Includes:
- Communications Audit
- Clear roadmap for increasing your visibility
- Audience and messaging strategy
- Tailored action plan
2. Research Impact Activation
Based on your Impact & Visibility Pathway, this activates your roadmap to a polished professional presence and sharing your work in ways that feel natural, manageable, and impactful. Implementing visibility systems that are sustainable and aligned with your workflow, values, and institutional context. This includes development of self-managed systems; a simple, professional website (or updating your current site) so your expertise is discoverable, creation of accessible content that communicates your research without oversimplifying, and setup of light-touch outreach tools like LinkedIn or email. We also explore branding that feels authentic and reflects your professional identity.
Includes:
- A polished online presence that reflects your expertise
- Content creation that supports research uptake
- Set up of systems you can manage in ~1 hour/week to stay visible
- Authentic personal branding guidance
3. Implementation Support
A flexible, modular support stream—like a service selection buffet. You choose the type and amount of support you need each month, based on current goals, capacity, and opportunities. Support is offered on a per-hour basis, making it easy to scale up or down as needed. Helps researchers maintain engagement with key audiences, respond to emerging opportunities, and refine their visibility systems over time- ensuring continuity, adaptability, and momentum.
Can Include:
- Check-ins to review progress and adjust strategy
- Support for new outreach, partnership, or visibility opportunities
- Content refinement or platform updates
- Strategic advice on adapting systems and workflows as needs evolve
- Strategic alignment with changing funder or institutional expectations
Project-Based Impact Strategy Development
Tailored support to teams in developing and executing clear, actionable impact strategies for funded projects, ensuring alignment with Knowledge Mobilization goals and stakeholder expectations. This service is flexible and can be scoped to fit different project phases—from proposal development to mid-project pivots or final reporting.
Can Include:
- Strategic planning for research impact and public/stakeholder engagement
- Funder reporting
- Development of communication frameworks and messaging strategies
- Setup or refinement of systems for tracking and reporting impact
- Review of institutional and funder requirements to ensure compliance
- Optional implementation support on a per-hour basis
Want to Consult?
A simple option for focused help when you don’t need a full project. Use this to get unstuck, sense-check an approach, or get quick feedback on materials—without committing to a larger scope.
Good for:
- Quick audit of your profile, website, or LinkedIn
- Review of grant KMb/impact sections, lay summaries, or talk outlines
- Feedback on assets (one-pager, bio, slides, poster) before they go live
- Choosing the right “piece” to build next
- Prep for partner conversations, outreach, or a public talk
What to expect:
- 60–75 minute call, with light prep (you share links in advance)
- Written notes with 1–3 clear next steps
- Optional short follow-up check-in
How It Works
Discovery
We begin with a conversation to understand your research, goals, and context.
Strategy Design
A tailored plan is developed—aligned with your values, audience, and personal (or funder/institutional) requirements.
Activation
We build systems, create content, and implement impact & visibility pathways.
Support
Ongoing or modular support ensures your strategy evolves with your work.
Lyndre Diederichs 